Archive - Atoms and Bits

Interview with Eric Migicovsky, founder of Pebble and Beeper

Learn the secrets of launching a successful hardware/software startup and what you need to know to keep on growing.

Apr 25, 2023

September 2022

Interview with Avidan Ross, founder of Root Ventures

Root Ventures is an early stage VC that invests in deeply technical businesses, including hardware/software businesses. Watch (or listen) to the full…

Sep 14, 2022 •

July 2022

The Wrong Way to Add Subscriptions

Last week, the media picked up that BMW is selling heated seat subscriptions for $18/month. Is there a better way to add subscriptions to a car? Almost…

Jul 19, 2022 •

June 2022

Interview with Sanjay Dastoor, founder of Boosted and Skip

Watch (or listen) to the full interview here.

Jun 9, 2022 •

May 2022

Thursday: live interview with Zach Shelby (Edge Impulse) and François Baldassari (Memfault)

We interrupt our regularly scheduled programming for a special event

May 17, 2022 •

April 2022

Hardware/Software Business Models

The simplest and most traditional business model for a hardware product is as follows: You sell it for more money than it cost you to make. But is that…

Apr 26, 2022 •

Hardware is hard. Does it have to be?

Introducing Atoms & Bits, a newsletter for and about hardware/software businesses

Apr 5, 2022 •

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